December 13th see a number of FIC Regulations become mandatory, meaning food and drinks manufacturers will need to review the accuracy and clarity of their packaging information in order to remain compliant. This comes in the wake of increasing consumer uncertainty over clean label trends and the definition of common packaging vernacular such as "healthy", "natural", and "simple".
As the EU Food Information to Consumers Regulations expand to encompass most pre-packaged foods, manufacturers are encouraged to verify the integrity of their nutritional information, in order to comply with strict formatting and content specifications.
Materials Recovery for the Future's ongoing research project has highlighted the potential for a dramatic improvement in the separation of packaging materials. The introduction of optical scanners may be the first step towards the recovery of a flexible plastics stream,and the creation of a circular economy for hard-to-recycle packaging.