Raising £££’s for charitable causes
Whether it be a gala fundraising dinner, music or sporting event, raising £££'s for a charitable cause can be challenging.
First class event management is taken as a given when organising a fundraising event. More and more, tangible fundraising success largely depends on having an effective marketing strategy along with sound financial planning incorporating sponsorship and a robust ticket sales strategy.
The ability to implement a comprehensive marketing and sales strategy to drive footfall to your charitable event is fundamental to achieve your desired fundraising targets.
To ensure your charitable event becomes more than just a one-off event; longevity can be achieved by having a strong focus towards enhancing the customer event experience.
The mindset is one of experiential, bringing the event to life through multiple touchpoint experiences for the customer to engage with. Hence, memorable experiences! These experiences, can lead to event loyalty, new custom, and ultimately event growth.
Iconic Event Management latest fundraising event was on behalf of West Bromwich Albion, the Premier League club ‘Albion Foundation’ in association with their Brand Ambassador referred to as 'Blind Dave'.
The challenge was to create and launch a new annual event, which would further engage and connect their brand within the local community, whilst raising those all important funds.
Click or copy the link below into your browser to view the results...
The Albion Foundation - Blind Dave Colour Run